Brand
Jill Stuart is a fashion line launched in 1993 by Jill Stuart which took off after pieces from her collection were seen in the 1995 hit movie “Clueless”. Known for her girly aesthetics and sense of youthful fun, her collections were simultaneously displayed in the windows of Bergdorf Goodman, Saks Fifth Avenue and Neiman Marcus. Today, the brand is successful nationally with high grossing sales in Asia. Stuart received major attention in 2007 for using Lindsay Lohan as the first non-model celebrity in her ad campaigns. It is Stuart’s feminine, fun, and sometime frilly collection that has come to include handbags, shoes, and perfume. In 2007, Stuart launched a secondary line called Jill by Jill Stuart which has also been received well by many.
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